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Writer's pictureSandeep Raut

9 most common reasons people unfollow you on social media.



Social Media Marketing by Going Digital

In this day and age, it's important to maintain a social media presence. However, there are a few reasons why people might unfollow you.


Here are the nine most common reasons:


1. They don't agree with your opinions or views.

When it comes to social media, you're going to get some negative feedback. It's unavoidable. But, if you're not prepared to deal with people who disagree with you, then you shouldn't be on social media. The key is to not take criticism personally. Remember that not everyone is going to agree with you, and that's okay. Just focus on the people who do agree with you, and don't let the negative comments get you down.


2. Your posts are not relevant to your target audience.

If your posts aren't relevant to your followers' interests, then they're going to lose interest. Make sure that you're not spamming your followers with irrelevant content.


3. They think your posts are boring or unoriginal.

If your followers think your posts are boring or unoriginal, then they're going to lose interest. Make sure that you're putting effort into your posts and that you're finding new and interesting ways to engage your followers.

You need to find a way to make your content interesting and engaging. Figure out what topics your followers are interested in and talk about those topics. Be creative and find new ways to present information.


4. Your profile is incomplete or it's not updated regularly.

If your followers can't find out more about you, they're going to lose interest. Make sure that your profile is complete and that it's updated regularly. Share information about yourself and your business.

Make sure that you fill out all of the information on your profile, and update it regularly. Include photos, links to your blog or website, and any other relevant information.


5. Lack of engagement.

You're not engaging with your followers. If you don't engage with your followers, they're going to lose interest. Make sure that you interact with them by responding to their comments and tweets.


6. Your posts are too promotional.

If all you do is post promotional content, your followers are going to get bored. Mix it up by posting content that's both promotional and non-promotional. For example, post a promotional blog post and then follow it up with a funny meme that has nothing to do with your business. This will keep your followers engaged and interested in what you have to say.


7.Inconsistent posting.

If you're inconsistent with your postings, your followers will also lose interest. They may not remember to check your profile if they don't know when to expect new content from you. Try to post at least once a day, or once every other day.


8. You're not following them back.

If you're not following your followers back, they may feel discouraged and lose interest in your profile. Try to follow as many people back as you can, and make sure to respond to their comments and tweets.


9. Too many posts per day

If you overdo it then people will get put off stop visiting your profile. Try to space out your posts so that people will have something to look forward to.


If you are looking to build your social media following, it is important to be aware of the most common reasons people unfollow you.


If you would like more information on this topic, or you would like help developing a social media strategy that avoids these pitfalls, please contact us today.




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