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Digital Transformation Masterclass for CXOs

Digital Transformation Masterclass
Sandeep Raut - global top 10 thought lea
Pankaj Mittal

Sandeep Raut

Founder & CEO - Going Digital

  • Top 10 global thought leader & influencer on Digital Transformation

  • Over 33 years of IT strategy, consulting experience

Pankaj Mittal

Founder & CEO - Digizen Consulting

  • TEDx Speaker, AI/ML, RPA, Security, Cloud, Angel Investor, TiE, National CII (E-commerce) member, DFAN

  • With over 24 years of deep experience in leveraging new-age tech to solve business problems

  • Over 90+ combined person-years of corporate experience providing practitioner-led guidance

  • Sessions will cover practical issues and mistakes, to ensure that participants know real-world challenges and their resolution tactics

  • Sessions would cover learning and un-learning

Key Takeaways from the masterclass

key Takeaways

  1. Conceptual clarity on intents and outcome for digital pursuits

  2. Overview on building blocks for digital transformation

  3. Focused insights into tools, technology, and skills required for digital transformation

  4. Bridging the gap between high-level strategic insights and ground-level practical implementation

When: Every Wednesday & Saturday 
Time:  7 to 9 pm IST
Last additional session you can bring your colleague for free.

Digital Transformation by Going Digital

Demystifying Digital Transformation

  • What is Digital Transformation

  • Difference between digitization & digital transformation

  • Why is it important

  • How industries are adopting it

  • Various technology components

  • Mistakes to avoid & Best practices

How to drive Digital Transformation

How to drive Digital Transformation

  • What is Digital Transformation Strategy

  • Who should lead Digital

  • Why you need a digital strategy

  • difference between IT strategy & digital strategy

  • Mistakes to avoid & best practices

  • 15 ways to salvage digital transformation

  • 10 traps to avoid the derail of digital transformation

Digital Business Models & Digital Maturity Assessment

  • What is the business model

  • Business Model Canvas Preparation

  • Difference between traditional & digital business model

  • Hyper disruptive business models

  • What is Digital Maturity Assessment

  • 5 levels & 9 dimensions of Digital Maturity

  • Practical approach with a questionnaire for maturity assessment

Digital Business Model by Going Digital

Digital Customer Experience

  • What is digital customer experience

  • Drivers for change in customer experience

  • What is customer journey mapping

  • Why is it important to map the customer journey?

  • Goals of customer journey mapping

  • How to build a customer journey map

  • Typical customer lifecycle – B2C & B2B

  • Must-have components of the customer journey map

  • Personas, Touchpoints, Emotions & digital opportunities

  • Best practices in customer journey mapping

  • Why agility is important

  • Basics on agile development

Customer Experience by Going Digital
Digital Marketing

Fundamentals of Digital Marketing

  • Agile development strategy

  • What is digital marketing?

  • Why it is important?

  • Traditional marketing vs. digital marketing

  • Earned Media, Owned Media, Paid Media

  • 4Ps to 4Es due to Digital Marketing

  • Components of Digital Marketing

  • Digital Marketing Strategy – SOSTAC Model

  • Push Marketing

  • Pull Marketing

  • Affiliate Marketing

  • Competition Analysis

Cloud Computing

Cloud Essential & Strategies

  • While is cloud essential for Digital Transformation

  • Cloud technologies

  • Cloud security and migration approaches

  • Difference between SOA and Microservices

  • Concepts of API, Docker, Kubernetes

  • Defining and adopting cloud strategy

Leverage new-age technologies AI / ML / Blockchain

  • What is AI

  • AI supporting technologies ( ML, DL, exAI )

  • Governance in AI

  • Use cases AI

  • Why AI defines the success of the digital transformation

Computer Sketch


  • Basics of Cybersecurity

  • Why Cybersecurity becomes critical in Digital Transformation

  • Zero trust and adaptive security postures

  • Industrial security

  • BCP in Digital transformation

  • Leveraging AI and Big data in Security

  • Risk management and appetite

  • Security Management and trends

Cyber Security
Digital Sustainability

Robotics Process Automation

  • What is RPA

  • Role of RPA in Digital Transformation

  • Tools & Platform

  • Framework for RPA

  • Tools Selection 

  • Use Cases in various Industries



  • Blockchain basics

  • Smart Contract

  • Crypto currencies

  • Properties of Blockchain 

  • DLT & how to qualify use cases

  • Use cases


A great introduction to all topics necessary for Digital Transformation in every organization. The team is experienced and has real-life experience in managing and implementing Digital initiatives.

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