Get hassle-free Digital Transformation and Digital Marketing with "GOING DIGITAL"
While Digital Transformation is making its way into the mainstream, even mature organizations are struggling to adapt and evolve. Due to a tsunami of information available at fingertips, via so many different channels, Consumer has truly become a Superman, as he knows more than the product manufacturer.
With an adrenaline rush to get on the digital transformation bandwagon, many businesses have launched numerous uncoordinated digital initiatives, which ultimately fail.
Further show stoppers come from the myriad technologies that fall under digital transformation and the ability to choose the right one and exploit them in a better manner.
GOING DIGITAL, a top Digital Transformation Consultancy firm is the answer to all these challenges.
Founded by Sandeep Raut, a top 10 global digital transformation influencer & thought leader, and keynote speaker, GOING DIGITAL offers a wide range of digital transformation consulting services based on Design Thinking with the 5 frameworks, necessary tools, and practical expertise to help grow your business.
We recommend the below foundational steps for successful Digital adoption.
Digital Doctor - a detailed session with the business owner/senior leadership to understand short/long term goals, growth challenges and provide consultancy with the following frameworks
Vision Statement – to get all the four pillars of the organization together namely Customers, Employees, Suppliers & Partners
Digital Strategy – aligned to 6 business strategy questions adopted from Play to Win – AG Lafley
Digital Maturity Assessment – 9 dimensions and 54 questions to arrive at digital maturity quotient and recommendation to move up the level
Customer Journey Mapping workshop – from Awareness to Advocacy identify the pain points of each customer interaction, make or break moments, emotional high & lows to identify various digital initiatives
Multi-year Digital Transformation roadmap – prioritize the digital initiatives based on the customer impact and business value
Digital Business Models - We help you with Business Model Canvas covering 9 building blocks to ensure you have the right focus on your customer segments, value propositions, costs & new revenue models.
Digital Marketing – As one of the top Digital Marketing consultancy in Mumbai, we make your business presence felt via 9 steps digital marketing strategy covering Website optimization, Search Engine Optimization(SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing, Email Marketing & Mobile Marketing.
We have partnered with clients in their journey of digital transformation with personalized attention, going deeper into their digital stack, developed customer journey maps focusing on their needs while producing new digital business models.
We have developed effective digital strategies, deployed multi-wave digital transformation roadmaps, and designed high quality and scalable solutions for BFSI, Travel, Healthcare, Retail & Manufacturing businesses which has improved their customer experience.
We simplify the four technology pillars for an organization's digital transformation.
The most important first pillar is Digital Customer Experience covering Web Portals, Mobile Apps, User Experience, Virtual Assistants & Social Media engagements.
The second pillar Digital Foresight brings the personalization required via Business Intelligence, Big Data, Analytics & Visualizations.
The above two pillars will work only when you have the third pillar of Digital Integration in place integrating all the organization's internal and external data via APIs, Microservices, BPM & Cloud platforms.
The fourth pillar of Emerging Technologies is all about new kids on the block covering Chatbots, Artificial Intelligence, Blockchain, the Internet of Things, Augmented Reality & Virtual Reality.
We help choose the right technology stack & vendors from all the above four pillars so there are no show stoppers in your digital transformation journey.
Your website is the digital showroom of your business. Ensure you are giving the best to the prospects/customers.
We give you :
10 surprisingly simple Lead generation strategies
30 ways of Content Marketing
5 tricks of Influencer Marketing
4 steps to get started with Email Marketing
5 business blogging secrets
6 proven strategies to increase your social media followers
10 on-page & off-page Search Engine Optimization techniques
7 ways to improve Google search ads
Digital Marketing is an art and science but many businesses feel it is just posting on social media platforms. Even digital marketing agencies do not educate the customers and keep the secrets to themselves to ensure customer dependency on them. Our CEO has written a very concise eBook covering the 5 simple steps for successful digital marketing, which is available on Amazon.